Presentation templates are designed for brands that need a series of consistent slides with various content layouts. Every business needs a specific template designed based on their brand guidelines like colors, fonts, visuals, and tone.
Let’s talk about the building blocks of a powerful and customisable presentation template for your brand. Watch the full webinar video on YouTube!
Why join the webinar?
Scenario 1: Have you ever had to design a presentation of great significance but staring into the blank canvas of PowerPoint made you sick? You just slap on a few bullets and images on the slides, and send the presentation over. But the trouble is that it was for an important event that needs to actually make a good impression and now your audience can’t even take you seriously.
Scenario 2: You actually have experience in building presentations, but your process is just too difficult to follow every time. You never have all the resources you need in one place, or you just copy the previous presentation and replace the text to “be consistent with the brand”. You want to design each presentation right, but you lack the time and just the right template.
Scenario 3: You have no idea how to design presentations and you see PowerPoint as a scary monster. You just need a beautiful template and fill the empty spaces with content and images.
Well, then this webinar will change the way you approach presentations from now on.
1. What's a Presentation Template?
You’ve surely seen so many universal slide templates around the web. Usually you find the one you like, download it, even purchase it. But after that, you realize that the template doesn’t really help you build the impactful presentation your business needs.
The end results are new slides that are as unpleasant and ineffective as the old ones. Usually, that comes with a huge blame on PowerPoint.
Well, you’re about to realize that’s far from the truth and PowerPoint is actually the most powerful presentation tool there is.
A real template is a design system.
The true definition of a PowerPoint presentation template is actually a design system. A system that helps anyone who’s using it to create professionally-looking and brand-consistent slides.
“A Design System is the single source of truth which groups all the elements that will allow the teams to design, realize and develop a product.” – UX Collective
How do you build a presentation template like you build a design system? That’s the next step – detailed analysis.
2. Presentation Template Analysis
The key to an effective template for your brand slides. This is what we always make before launching the presentation software. There are three main steps of the template analysis:
1. Acquire existing slides: First, the client has to provide all the possible presentations they’ve already created for various purposes. No matter their quality, past presentations give you a great idea of what the brand wants included and what can be improved in the template.
2. Ask all the questions: After that, the client answers questions that help get an idea of the main purpose and business goals the presentation template must achieve. For instance, will they present on live events in front of audiences, or send the presentation over email?
3. Analyze and design: Finally, you go through the examples and slide content, and extract the main layouts and structure that will shape the future template. Often there are specific layouts, based on more detailed needs expressed by the client.
The goal here is to treat every presentation template as a systematic process where missing one of the steps leads to an ineffective end result.
3. Wrapping Up Your Presentation Template
You’ve completed your template. Once it’s ready, your client needs to receive a package with all the files connected to it.
These files may contain:
Fonts
Custom icons
Images
Chart templates
The template file is a specific PowerPoint format (PPTX) that allows the user to start from the same point every time they open it. They will have all the resources in one place without deleting anything by mistake.
Another big point is the training the client needs to receive.
1st Template Training: This usually happens with a training book that includes steps, tips & tricks, examples and even some exercises.
2nd Template Training: This time around you can do a template training in the form of a webinar, online or live meeting with demonstrations.
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