The Business Case

We saw James presenting at TNW 2018 which is one of the biggest tech events in Europe.  We were watching his presentation and we were thinking: “Wow, this guy is an outstanding speaker. However, if only his slides were better!”. So… we decided to reach out and ask him whether or not he will appreciate some help in that area. The answer – not only did he agreed but he was happy to collaborate very openly with the whole team!

The Solution

We decided to surprise James by sending him an updated version of his presentation by simply watching the talk and designing based on his unique speaking style. What’s more, we recreated from scratch all the screenshots and photos he was using in the second half of his presentation. People say, every detail matters, right?

The Effects

Yes, we added some motion to the presentation based on us seeing when he was shouting and changing the pace of his voice! This animations definitely fit him and his style and helped him convey his message even better!

Before & After

James’s initial slides were, let’s call it, far from optimal. Especially for a speaker on his level. They used a predefined Microsoft PowerPoint template and were not something that could help him differentiate even further. That’s why we started from scratch and asked ourselves: “What can we do for him so that the next time he delivers this presentation, everyone talks about it”?

The Results

“I loved working with 356labs on my presentation about the future of AI. Everywhere I present now I get compliments on the slides. Definitely increased my impact as a speaker.”

- James Whittaker