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Life-changing job promotion
Back in November 2019, we were contacted by the Country Director of one of Deloitte’s entities in Europe. He participated in training we did for Deloitte a few months ago which we did for one of his teams and he knew it was us who will help them with probably the most important presentation in his life. Our client was invited to a critical for their career progression meeting at the beginning of 2020 in Prague, the Czech Republic. The stakes were high as the presentation was in fact an interview for him to go a few levels up in the Deloitte hierarchy. As he, himself told us: “This is a life and career-changing event for me!” However, there was a serious challenge in front of us – none of us had any idea who the audience is. The meeting was a private one and no one knew who the jury was going to be. And that’s where the journey started…
Process
The first thing we did was we sat down and started brainstorming on who these people might be and how we can learn more about them. We decided to ask the organizers of the event first but they refused to give up information. Then, however, we found something else that could help us – the participants from the previous years. Long story short, information about the jury was found in the intranet of Deloitte which gave us a huge insight on how to make the craft the story so that it resonates with them. Once we completed the story we gave it to the design team with quite some requirements for them…
Storytelling
Design
Animation
Final Touches
Storytelling
We decided to present 3 projects (+1 as a surprise) that our client wanted to take on if they get to become a Partner. We utilised the power of contrasts and incorporated real customer stories to paint the picture of why each one of the initiatives is needed. Once we made that clear for each one, we presented the solution and what benefits it will have for the whole organisation. The presentation's end was also carefully planned with a very strong call to action and motive why the jury should execute on that call to action.
We wanted to stand out from Slide 1! That’s why we created something that was still on brand but we wanted the jury to see we are about to put up a show. We created these flying pieces of the circle and timed them so that he can connect, start the slideshow and get in front of the jury in exactly the time it takes for the pieces to get to their places.
We used the help of the Morph transition to create some really smooth and unexpected movement on the slides but some old features like Motion Path animations were also utilised. As always, animations are a tool, so we used them to help us communicate and convey our messages in the easiest for the audience way.
Every single slide was double and triple checked for various issues and inconsistencies and then the whole presentation was compressed using a specialised software driving the overall file size to just 4MB. The latter is needed for the sole purpose of limiting the chances of PowerPoint becoming not responsive during the presentation.
The Results
Our client got the promotion and became a Partner in Deloitte. What's more, he was surprised that all of his competitors used Deloitte's corporate template and didn't put in the effort to do something different. Are you surprised? We weren't. However, we love it when the others help make our client's life easier.
